BLOG GUIDE

Wednesday
Feb222012

Red Umbrella "A Gust of Wind" Trailer

Saturday
Jan212012

Heath McNease announces upcoming record "Thrift Store Jesus"

 

Tuesday, February 28th McNease will be releasing an album titled “Thrift Store Jesus”. For More info on Heath McNease, what he's been up to, and his thoughts on his up coming release, click here.

Saturday
Jan212012

Live at the Alley features Urbanites.

 

Exclusive interview with Steve Burkholder Singer/guitarist of Urbanites.Urbanites performed their song "Let it go" and "Coming Alive" on Live at The Alley, a weekly 30 minute program brought to you by Lakeshore PBS. It features bands and musicians from Northwest Indiana and the Chicago-land area live at The Alley Recording Company Studio in Valparaiso, Indiana. 

Wednesday
Jan182012

MTV features The Heaven Switch

RYAN CALHOUN's new band, THE HEAVEN SWITCH, was just featured on MTV's website as BUZZWORTHY. In one week, their debut album will be released.

Tuesday
Jan172012

Q:TIP- If you build it they will come...and keep coming back

So how do you keep the kids coming back for more concerts? You've gotta bring in talent and lots of it. Last Q:TIP, we pointed out that booking local artists will save you money and helps boost concert attendance. In this blog post, we want to emphasize that if student programmers over-rely on this strategy and only book local, you will eventually run your concerts dry.

Here's the lesson for the day:

"If you bring in national touring artists and pair them up with locals, you'll see more consistent concert attendnace."

If you look at any venue in a city (capacity 100-300), this is how they set up the majority of their weekend shows. Unlike student programming organizations, they do not have student activity fees funding their concerts, so they have to be spot on in attendance in order to sell drinks and keep their doors open.

The local artists' role is to help promote the show and bring out their fan-base. The national artists' role is to bring out the "wow" factor that gets the girls screaming and the guys wishing they knew how to play the guitar. Create this kind of band line-up and you'll have students eventually trusting your capability to set up a good show.